Gush Beauty
Beauty… It’s Not Rocket Science
Say it with me: We’re all tired of needing a degree to look through the ingredients of our favourite beauty products.
Remember when you used to sneak into your mom’s makeup bag to steal her lipstick? Our copy campaign with Gush focuses on bringing back the fun, uncomplicated joy of beauty to consumers everywhere. We’re using clean ingredients so you can focus on the glow while leaving the formula to us.
Hot Girls Love Clean Beauty.
The ultimate hot girl checklist? Confidence, simplicity and fuss-free. At Gush, that’s what our clean beauty products bring to the table.
Our social media copy campaign for Gush focuses on showcasing the benefits of organic, nourishing ingredients that you can actually pronounce. Whether you’re glamming up for a “one too many espresso martinis” girls’ night out, or the ultimate no-makeup makeup look, we’re using social copy to educate and highlight the multifunctional benefits of your favourite products.
Makeup that works for you? That’s hot.
