Goss
Bet Like The Universe Is Watching.
At Goss, we’re creating a feminine, relatable betting app that’s got the group chat talking.
Our advertisement copy campaign taps into every girl’s weird little rituals - wearing the same lucky underwear, knocking on wood, or rewatching Gilmore Girls for the 100th time for good energy. Why wouldn’t you apply the same superstition to betting on pop culture?
Not Your Boyfriend’s Bookie
At Goss, we’re delivering in-app content on your favourite celebrities and pop culture. From predicting the next bizarre Kardashian baby name, guessing Taylor Swift’s Eras Tour surprise songs or figuring out which Love Island couple will win, we’re making betting sexy again.
Our copy is delivered to app users in the form of gamified bets that allow consumers to test their knowledge, and be informed on the hottest celebrity tea while standing a chance to win prizes.
